Seat Campaign to launch the Leon Cupra

Seat starts  new Leon Cupra campaign  the  more powerful car of the brand, under the theme 'Step up your life. "The campaign was conceived by the agency LOLA, the Spanish network of Lowe & Partners, in close collaboration with the team of Global Marketing Communications of SEAT.

It starts with a 'teaser' phase with three short videos focusing exclusively on the power of 280 hp 2.0 TSI engine.

"We started with a bang as we will now consolidate our future successes. We are convinced that with the LOLA team  have a great creative potential to drive Seat brand and its commercial activity, "said Christian Stein, Marketing Director of SEAT SA.